Student Essay -- essays research papers

The sure advertising for orders CE department is non helping sales. In fact in nearly cases, it may be hurting sales. This section will address tapers current advertising strategy and the problems associated with it. Then alternative methods of promoting Target as a credible CE department with large anatomy of products will be proposed. Targets commercialiseds are currently exhibit clips of music videos for approximately 20 seconds, followed by less than a 10 second advertisement announcing that Target carries that particular artisans CD. This advertisement may be hurting your CE sales. The viewer is made informed of this popular artists recent album release, and the consumers maiden thought is not who is carrying it, but which retailer is closest him/her because that popular artist will be sold everywhere. This is ineffective advertisement. Another Target commercial flashes a multitude of Target trademark symbols, a few CE products, current selection of seasonal clothes, and our current spokes dog. This commercial is also ineffective. This current advertisement strategy does not give the viewer something to focus on, and it does not create a need to buy products from Target. Instead, it is advertising on behalf of whole major retailers.It is essential that Target starts advertising Target, not just the products it carries. commercialized advertisements need to stress customer service, product variety, and product quality. The first meter is finding a representative for commerc...